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How Good Is Amplitude’s AI Chat?
Amplitude recently (re)introduced AI Chat as a way to help users use the platform more effectively. For a product as broad as Amplitude, this is not just a…
4 min read
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A Step-by-Step Guide for Migrating to Amplitude
Today, most teams don’t struggle because they lack analytics tools. They struggle because their tools only show what happened, not why users behave the way they do. In…
4 min read
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How To Build an Advanced Data Quality Dashboard in Amplitude
Using messy data is like trying to bake a cake with mislabeled ingredients—what you think is sugar might be salt, and instead of a delicious result, you get…
4 min read
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How to Merge Multiple Data Sources in Amplitude
When data comes from multiple sources—such as web, mobile apps, and third-party integrations—getting a unified view of that journey can be challenging. Merging multiple data sources in Amplitude…
4 min read
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How to Integrate Amplitude with Hubspot CMS in 10 Minutes
Import Update: At some point after I wrote this article, Amplitude released a direct integration with HubSpot CMS. I would recommend using this as a starting point and…
4 min read
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Should You Switch Analytics Tools Because of Bad Data?
In short, the answer is no unless your current analytics tool does a poor job at helping you clean your data. There are a few different schools of…
4 min read
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Missing Events in Amplitude: Step by Step Troubleshooting Guide
In this article, I’ll explain why your event data may not be showing up in Amplitude. Before we start, ensure the fundamentals are covered and the data you…
4 min read
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The Best Way to Implement an Analytics Platform
You don’t need me to tell you that having a robust analytics platform is not just a must, it’s a hard requirement for product growth. Despite fulfilling this…
4 min read
