amplitude

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    How To Build an Advanced Data Quality Dashboard in Amplitude

    Using messy data is like trying to bake a cake with mislabeled ingredients—what you think is sugar might be salt, and instead of a delicious result, you get an eyebrow-raising result. This dashboard is your recipe book and taste tester, ensuring your data mix is just right before you serve up insights. The dashboard helps…

  • Analytics user journey
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    How to Merge Multiple Data Sources in Amplitude

    When data comes from multiple sources—such as web, mobile apps, and third-party integrations—getting a unified view of that journey can be challenging. Merging multiple data sources in Amplitude ultimately leads to more accurate, comprehensive, and actionable insights.

  • Hubspot Amplitude integration

    How to Integrate Amplitude with Hubspot CMS in 10 Minutes

    Note: this guide is meant to help you integrate Amplitude with your Hubspot-built website. If you’re looking for other Amplitude+Hubspot integrations, check out Amplitude’s documentation. The guide was developed in partnership with Pablo Abad while implementing Amplitude on Expatrio’s Hubspot CMS site. I’m detailing below the quickest way to implement Amplitude if you have a…

  • Missing Data in Amplitude

    Missing Events in Amplitude: Step by Step Troubleshooting Guide

    In this article, I’ll explain why your event data may not be showing up in Amplitude. Before we start, ensure the fundamentals are covered and the data you want to send is part of a well-thought-out tracking plan. We will use a client-side implementation for the web as an example, but most steps apply to…

  • analytics implementation

    The Best Way to Implement an Analytics Platform

    You don’t need me to tell you that having a robust analytics platform is not just a must, it’s a hard requirement for product growth. Despite fulfilling this requirement, many companies often find themselves with a lot of data but little return on data investment. There are multiple reasons for that and, by the end…